ICF METRO

The International Coach Federation (ICF)

The International Coach Federation (ICF) is the leading global organization dedicated to advancing the coaching profession by setting high standards, providing independent certification, and building a worldwide network of credentialed coaches. The ICF wanted to set up an advanced system of coaching expertise for the professional world. It wanted a clean representation of its niche and attract the required market segment to its website.

Xululabs implemented an efficient methodology that helped to create a clear vision and online setup for the ICF website mission.

Solution:

The basic idea of the ICF website was to build and serve an online community of professionals and coaches worldwide especially in the Washington DC area. Xululabs realized this goal by establishing a strong brand identity and web community for the ICF site users. It is a membership based website that serves a huge set of users. A heavy communication takes place via the ICF website in the form of forum discussions and blogs. It also lists the various chapters information and latest events.
Xululabs also designed a Find a Coach service for the Metro DC Chapter of the International Coach Federation. The detailed selection criterion returns many results from the database of the ICF network. It is a database centric online community of coaches and professionals that has been built with the most advanced technology to serve its purpose.